Listing Doctor mascot+Listing Doctor
Sign in

Listing health check

Example data

Riverside Townhouse, Durham DH1

Airbnb · example report · 29 Oct 2026

Needs work

Example data

A clearer first impression
starts with a few focused fixes.

Doctor’s verdict

Good bones, poor first impression. Fix the cover photo and title this week and you'll look like the best-value stay on your street.

The Listing Doctor

Score check by check

Example data
Photos15/25

The cover shows parking rather than your best room.

Price position13/20

One flat nightly rate misses quieter weekdays.

Description9/15

Useful comforts are missing from the opening lines.

Amenities12/15

Parking is available but arrival details need clarity.

Reviews and trust12/15

A good review base; two recent guests need a reply.

Title and search words7/10

The street name alone says little about the stay.

Passed checks

  • Parking is available
  • Two bathrooms described
  • Existing guest reviews supplied

Action plan

Example data

Why it matters

The cover photo is the first thing guests see in search, before any words.

What we found

Photo 1 is the exterior with a parked car. Your brightest room, the living room, sits at photo 2.

How to fix

  1. Move the enhanced living room to photo 1.
  2. Follow it with the kitchen, bedrooms and bathrooms in the order the description names them.
  3. Move the exterior and car park to the end of the set.

Example before/after

Before

Cover: exterior and car park in flat light

After

Cover: bright living room in daylight

Evidence

Listing Doctor playbook check: Photos · 25 points

  • Property Sales: Photos matter more than text
  • Reapit: Lead with the best thing
Effort: LowTime: 10 minutes · Estimate

Your photos, enhanced

Example data
Living room, enhancedLiving room, originalOriginalEnhanced

Subtle touch-up: light, colour and sharpness. Nothing added or removed.

Living room

Living room, original
Original
Living room, enhanced
Enhanced

Kitchen

Kitchen, original
Original
Kitchen, enhanced
Enhanced

Title & description

Example data

Current

Old Elvet House

Description

House in Durham. Living room, kitchen, bedrooms and two bathrooms. Parking and Wi-Fi available. Close to the centre.

Suggested

Riverside townhouse, 8 min walk to Durham Cathedral · parking

Description

Make yourself at home in this welcoming riverside townhouse, just an eight-minute walk from Durham Cathedral. With parking included, it’s a lovely base for couples looking to explore the city at an unhurried pace.

Settle into the living room after a day out, share a meal in the kitchen and enjoy a quiet night in the bedrooms. Two bathrooms make getting ready a little easier, and Wi-Fi keeps you connected.

Outside, follow the riverside walk for a change of scene. Durham’s restaurants, cafés and sights give you plenty to explore nearby.

Arrive in your own time with self check-in using the key safe. Choose your dates and look forward to a relaxed Durham stay.

Why this rewrite works

  • Leads with the standout feature
  • Names places visitors recognise
  • Turns features into benefits
  • Keeps the detail easy to skim

Photo order plan

Example data

Now

1
Exterior / car park

Current no. 1

2Kitchen
Kitchen

Current no. 2

3Living room
Living room

Current no. 3

Recommended

1Living room
Living room

New no. 1 · was no. 3

Cover · enhanced

2Kitchen
Kitchen

New no. 2 · was no. 2

Enhanced

3
Main bedroom

New no. 3 · old no. not supplied

4
Second bedroom

New no. 4 · old no. not supplied

5
Bathroom 1

New no. 5 · old no. not supplied

Reshoot: too dark — use daylight

6
Bathroom 2

New no. 6 · old no. not supplied

New photo needed

7
Riverside walk / nearby view

New no. 7 · old no. not supplied

8
Exterior with parking and key safe

New no. 8 · was no. 1

Practical shot, last. Parking is a useful title fact, not the lead feature.

How we ordered these

  • Cover = the single best feature the description leads with (best room in daylight, view or garden).
  • Then the main rooms in the order the description mentions them: living, kitchen, main bedroom, other bedrooms, bathrooms.
  • Then extras and outside: workspace, garden/outdoor, view, area.
  • Practical shots (car park, parking, bins, utility, entrance/key safe) go last, never in the first 5. Parking only goes earlier if it is a genuine selling point, and the plan must say so.
  • Photo order must follow the rewritten description, and every room named in the description must have a photo. Sale listings end with the floorplan.

Location & nearby

Example data

Location

Durham Cathedral

0.4 miles straight-line

Ratings
Not shown – needs licensed source

Eat and drink

Example riverside café

0.2 miles straight-line

Ratings
Not shown – needs licensed source

Getting around

Durham station

0.8 miles straight-line

Ratings
Not shown – needs licensed source

© OpenStreetMap contributors · Example places and distances, not a live lookup. Straight-line distances are not walking routes.

90-day nightly price guide

Example data
ESTIMATE
Period / reasonLowTypicalHigh
November

Quieter midweek visits

£78£92£110
December

Example seasonal demand

£95£120£160
January

A softer start to the year

£65£78£95

Example figures, not live market data.

Reviews & trust

Example data

Reply with care

Keep replies thoughtful and respond to questions clearly.

Keep expectations clear

Show accurate room photos and explain the essentials before arrival.

Check the details

Confirm Wi-Fi speed, parking and check-in arrangements in your text.

Example: 4.6 average from 23 reviews

Guest extras checklist · unscored

Example data

What's in your £9.99 bundle

Example data
  • This report
  • Enhanced photos with before/after
  • Walkthrough video

£19.99 property-for-sale review

Check my listing

Advice, no promises. We never copy data from Airbnb or Booking.com.